Rich intense colour, amplified by light. Ultra-comfortable velvet finish. Extremely soft texture with no make-up feel. High colour density for 8 hour wear. The first lip stain with a comfortable velvet texture and a radiant finish. Intense, seductive, illuminating colour. Giorgio Armani introduces Lip Maestro: the next generation of lip colour. Lips appear instantly plumped and radiant. The sensual, non-sticky texture offers hours of hydration and comfort. Concentrated pigments permeate the gel formula, offering an incredible depth of colour. No underlying white base means colour stays true for a flawless, matte and glowing finish.